Online retailer, niche market, currently on a lovely discount

I've recently entered a long position in this gem of a company. It has good fundamentals, fine earnings, and keeps an ear out on new trends in it industry: Retail of arts&crafts stuff. Great online store, 3rd in it's category worldwide according to similarweb stats. Lots of opened new job positions and stable income.

Expecting 27-28$ levels soon, and I'm not kidding :)